A few words...
We craft immersive digital experiences
We promote the adoption of emerging technologies to give clients new and immersive experiences. We endeavour to assist companies in understanding and embracing new and interesting ways to interact with their audience. Hardware and software is continually changing so the forefront is always a shifting landscape - we aim to light the path through what may look like impassable terrain.
There is little need for a lighthouse in London, the Thames follows a gentle curve and is devoid of rocky outcroppings, however, there is an experimental lighthouse at Trinity Buoy Wharf built in 1864. This lighthouse was built as a cutting edge building to develop new lighting techniques for many other lighthouses. We take this visual moniker as a reminder of our goals. To take on technical challenges, promote a safe environment, and give back freely to the greater digital community.
Our Digital Menu
VR & AR
UI / UX
Use of head-mounted 3D displays which track head movement.
V.R. can be an incredibly immersive experience. It can entertain, educate, and enlighten as it transports the user to another world. Whether it be to experience a building or some industrial design before fabrication, or assist in visualising a world that connects to your brand - it never fails to surprise those who delve into its ocular delights.
Use of a mobile camera device to overlay 3D models on-top of a real-world view.
Great for promotional events, or boosting brand awareness. Most A.R. applications will use a trigger image to track, and show, a bespoke 3D animation attached to a physical object. The user can then experience this as if part of the real world and interact with what they encounter.
360 Degree Video
Use of a mobile camera device, or head-mounted display too watch a 360-degree video from any angle.
Suited for events and social media. One recorded experience can be shared with multiple people. The immersion comes from being able to turn around and view the experience from any angle. It allows users to have experiences that they normally wouldn't have access to such as flight, or exclusive seats.
We primarily develop using the Unity3D game engine.
We create individually crafted and unique experiences designed for fun and engagement. These can include VR, AR, or traditional 2D and 3D games across multiple platforms.
Partners and Clients
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University of Teesside
- UK, London
- +44 (74) 78 73 43 93
- hello @ freeidealstudio .com
- www. freeidealstudio .com